• Independent · B-Corp · Built on Science

Media built on science.

We help ambitious brands turn strategy into measurable growth, combining marketing science, gold-standard planning and our own AI to find the signal everyone else misses.

What We Do

Who We Are

OUR WORK • NHS

LEADING THE CONVERSATION

THE GOLD STANDARD

"They don't pitch a guess. They publish a model."

LEADING TRANSPORT CLIENT

BUILT ON SCIENCE

Campaigns that move the metric.

A small slice of recent work driving behaviour and performance. Every result is independently measured, no last-click theatre.

NHS • HEALTH

Don't Wipe Away The Signs

Turning stigma into conversation.

34%

EMEA

9.1M

PEOPLE REACHED

SEARCH UPLIFT

AWARD NOMINATED

Improving English language in Vietnam.

BRITISH COUNCIL • EDUCATION

Award winning talent attraction campaign.

FIRST BUS • RECRUITMENT

65%

REDUCTION IN CPA

New research reveals stigma, silence and sleepless nights still dominate debt crisis.

TRUST DEED SCOTLAND • FINANCIAL SERVICES

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Clients

We're lucky enough to work with many of the country's most interesting brands, from famous names, government and public bodies to category game changers and ambitious start-ups.

A integrated media agency, engineered for the AI era.

Six interlocking practices, one operating model. Strategy, analytics, creative and buying are inseparable - that's the unit of value.

We turn brand goals into
measurable outcomes.

From planning to ad operations, our teams operate as one model, bound by the science, and accelerated by AI. The deliverable isn't a deck. It's a result.

News & insights worth talking about.

A view from campaign spotlights, methods, and the thinking behind the science.

NHS Bowel campaign nominated at The Drum EMEA Awards 2026

We are delighted to share that our campaign 'Dont Wipe Away The Signs' for our client NHS has been nominated at The Drum Marketing Awards EMEA. In England, bowel cancer is the fourth most common cancer, yet embarrassment and stigma still prevent people from talking about symptoms or completing screening tests. In October last year, working with both NHS South East London Cancer Alliance and NHS RM Partners Cancer Alliance, we launched two bold, behaviour-led campaigns: “Don’

Choices that matter: Evolution of iJACK launches with impact first.

We have always believed that the most important question in media is not just whether a campaign performs, but what the real impact is. Today, we take the next step with a significant evolution of our Campaign Impact solution inside iJACK. From this month, iJACK delivers end-to-end carbon measurement across campaigns: tracking footprint at the media insertion level, translating numbers into real-world equivalencies that clients can actually feel, and - for the first time - fo

The integrated campaign marks Scotland’s first 3D special build outdoor execution focused on problem debt

Trust Deed Scotland Launches Landmark Data-Led Campaign to Tackle Scotland’s Hidden Debt Crisis

[Campaign Spotlight] Trust Deed Scotland, the largest provider of statutory debt solutions in Scotland in 2025, has launched its biggest-ever national awareness campaign, planned, developed and executed by the integrated campaign solutions team at JACK RYAN. The integrated campaign marks Scotland’s first 3D special build outdoor execution focused on problem debt, combining national radio, hundreds of targeted outdoor placements and digital activity to challenge stigma and enc

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Our responsible approach to Advertising

A sustainable, transparent and ethical approach to everything we do as a business. From our entire supply chain to client relationships.

Sustainability